Distribution of Third Party Brands
Tennent's distributes a range of AB InBev's (ABI) products in Ireland, Northern Ireland and Scotland, the principal brands being Stella Artois, Beck's, Beck's Vier, Hoegaarden, Leffe, Boddingtons and Bass. In addition, Tennent's also distributes Budweiser in Scotland and packaged Budweiser in Northern Ireland and Staropramen in all three locations.
In Scotland, Tennent's is ABI's non-exclusive distributor for on-trade customers only (excluding national multiple retail customers, and certain other customers).
In Northern Ireland, Tennent's is ABI's exclusive distributor for both the on-trade and off-trade (excluding national multiple retail customers and certain other customers).
In Ireland, Tennent's is ABI's exclusive distributor for both the on-trade and off-trade (excluding off-trade national multiple retail customers and the duty free sector).